Ag Fuse: The New Facebook For Farming?

Ag Fuse: The New Facebook for Farming? 

Social media has become one of the most valuable tools for a company or business. With new social media popping up every day, they are becoming more and more specific for certain audiences. A new form of social media has emerged in the last few years that has a specific focus on agriculture. 

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What Is Ag Fuse? 

Ag Fuse, a growing social media platform, works to connect farmers and professionals in the industry through their app. Similar to Facebook or LinkedIn, individuals make a profile and connect with farmers or other agriculture professionals. 

Ag Fuse allows you to post content, share stories or advice, and ask questions to individuals in your industry. They currently have over three-thousand members and are growing every day. 

With only 2% of the population involved in Agriculture, creators of Ag Fuse wanted to find a specific way to connect those individuals in this small industry. Since a lot of people in this industry live in rural or isolated areas and with the pandemic, the need for social media connections and networking is at an all-time high. 

Features

AgFuse Groups

Users can create or follow groups, where they can chat about certain topics, share their advice and connect with others to increase knowledge and connections. 

AgAnswers

This feature allows users to ask questions and connects them with individuals who can provide answers or advice. It allows you to add articles, photos, or links to answers these questions and provide your knowledge. 

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AgAnswers Feature On Website

Publishing Platform 

Their new blogging feature allows professionals to publish and post blogs or articles directly to their page. It will give you suggestions based on location and content so you can connect with others just like you and close-in location. 

How to Use

Create a profile through their website or app. You can personalize it by adding your profession, links to your other social media, location, and interests. 

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Creating a Profile on Website

After you are done making a profile, you can begin to network and add those suggested by interests or location. You can browse groups and join them. Write
 articles and post them to your profile. People can vote, comment, and share your articles. You can ask questions and get them answered by other ag. professionals. 

Strengths 

One of the best parts about this new social media is that it connects people directly in your industry. Other platforms like LinkedIn and Facebook have a much larger audience so being able to easily find those in your exact area of focus is essential. The app is also very easy to use which is helpful for those who aren’t as tech-savvy as others. Lastly, their many different features like asking questions or posting blogs can allow you to increase your networking and share your content!

Weakness

Since this app is fairly new, they only have around 3,000 users so far. They are growing every day but the platform is much smaller than other social media sites. The more people that use the platforms, the more connections and networking you can do. You get a much wider variety of people when there are more. Also, they aren’t an established site yet so they have a lot of advertising and marketing to do to increase their number of users and get others involved. 


Kate Thompson

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